Own the full sales cycle for mid-market SaaS customers in Canada, from prospecting and relationship development through product demonstrations, forecasting, negotiation, and closing. Build pipeline through outbound activity, engage decision-makers, assess buying readiness, manage sales data in Salesforce, and network with consultants, partners, influencers, and industry events. Collaborate with Sales Engineers and Business Development representatives to drive new business.

Manage the full sales cycle for SMB accounts (10-250 employees): prospect, demo, qualify, forecast, and close new business. Build pipeline through outbound activities, CRM tracking, events, and partner networking to hit revenue targets.