Develop and implement product marketing strategies for ABB’s digital Motion Services portfolio in Canada. Responsibilities include go-to-market planning, value proposition development, sales support, installed-base management, opportunity prioritization, target tracking, annual marketing planning, and leading customer analysis through the Motion Service Advisor tool.
At ABB, we help industries run leaner and cleaner—and every person here makes that happen. You’ll be empowered to lead, supported to grow, and proud of the impact we create together. Join us and help run what runs the world.
Your role and responsibilities
In this role, you will have the opportunity to define, plan and ensure implementation of product marketing strategies in your assigned area to meet business objectives and in line with global product strategy. This role will be responsible for the MOSE Digital offering (4098), MOSE installed base management, and growth/strategic alignment with the new MSA tool. Each day, you will support sales organizations in driving sales and services for assigned products. You will also showcase your expertise by ensuring profitable business growth in the assigned market for the assigned products.
The work model for the role is: hybrid - 2 to 3 days at the office
This role is contributing to the Motion Services Business in Canada. Main stakeholders are Product Management, Business Management, Sales, Project Management and Operations.
Responsabilities
- Creating, planning and ensuring implementation of the local go-to–market product marketing strategy including definition and communication of product value propositions and product positioning for the digital portfolio.
- Ensuring achievement of established targets through oversight and definition of improvement actions as needed.
- Focusing on achievement of total demand orders (ABB and 3rd Party), growth margin %, net price variance, Net Promoter Score (NPS), inventory turn on finished goods and requested on-time delivery for the digital portfolio.
- Developing and implementing annual marketing plan for the digital portfolio in conjunction with relevant business areas and product groups.
- Management of the ABB installed base, directing the product management and sales teams to the highest priority opportunities based on the age of the equipment and portfolio offerings available.
- Lead for the new MSA (Motion Service Advisor) tool, strategically pursuing top customers with the sales team to perform MSA analysis.
Our team dynamics
You will join a high performing, dynamic and creative team, where you will be able to thrive.
Qualifications for the role
- You enjoy working with customers and industrial equipment in the heavy industries and commercial markets.
- You have 1 to 5 years of experience in the industrial automation space, or have experience in product or project management.
- You have a bachelor degree in Electrical or Mechanical Engineering
- Possess an enhanced knowledge in drive systems, cyber security, electrical/mechanical engineering.
- You are at ease communicating in English.
Employment Equity & Inclusion Statement (Canada)
ABB values the dedication, commitment, and expertise of all our employees. As an Employment Equity Employer, we are committed to fostering an inclusive and diverse workplace. We actively support the principles of the Employment Equity Act and strive to build a workforce that reflects Canada’s diversity, including:
• Women
• Indigenous Peoples
• Members of visible minorities
• Persons with disabilities
ABB is committed to providing reasonable accommodations to applicants with disabilities. If you require accommodation during any stage of the recruitment process, we encourage you to let us know.
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