Teams at Thrive Digital

Supports creative strategy development for performance marketing campaigns by applying market research, audience insights, and channel data. Develops creative briefs, testing plans, recommendations, and client-facing materials while collaborating with creative, media, and analytics teams. Contributes to client conversations, tracks industry trends, and uses metrics such as CTR, CPA, and ROAS to inform creative decisions.

Lead technical sales audits, RFPs, and client pitches for performance marketing services. Translate advertising account and measurement findings into evidence-based recommendations, coordinate sales, media, creative, strategy, and data teams, and identify expansion opportunities within existing accounts. Own audit standards, quality, workflows, training, and stakeholder communication while supporting new-business growth and strengthening client confidence.

Lead demand-generation strategy and execution for B2B tech clients: design funnels, manage large multi-channel media spends, mentor and lead teams, run client relationships and business reviews, implement measurement and reporting, and improve processes and team performance.