Teams at Fitt

Lead end-to-end supply chain, procurement, logistics, and fulfillment for a regulated consumer-health physical product. Build diversified suppliers, reduce COGS, manage cross-border Canada-US shipping and customs, own 3PL/carrier relationships and SLAs, implement inventory/tracking and procurement planning systems, create operational reporting, coordinate materials planning with manufacturing, and scale fulfillment while reducing per-order costs.

Lead paid acquisition and growth strategy, manage multi-channel paid budgets, build growth operating model and measurement frameworks, run creative and channel experiments, partner cross-functionally, forecast and monitor unit economics (CAC, LTV), and scale acquisition using analytics and AI tools.

Manage B2B partner lifecycle post-sale: onboarding, adoption, engagement, renewal, and expansion. Serve as primary partner contact, run QBRs, monitor account health, reduce churn, and build scalable playbooks. Collaborate cross-functionally with Product, Operations, Marketing, and Clinical teams and oversee offshore operational support.