Supervisor, Email Marketing

Company Description

Who we are:

At RCL - Reitmans (Canada) Limited, we live and breathe fashion and customer experience every day. We believe that fashion is about more than just style — it's about empowering our customers with the confidence to shine when it matters most.

Whether through bold ideas at the design table or seamless experiences in our stores and digital channels, our goal is to create unforgettable moments. With a strong portfolio of brands and a passionate, creative team, we constantly reimagine what’s possible in fashion retail.

Job Description

Reporting to the Manager CRM, the Supervisor, Email Marketing is responsible for the planning and development of compelling content and email personalization strategy focusing on driving traffic online and to stores. This is a great opportunity for a technical and creative individual to drive end-to-end execution and elevate current email campaigns and journey programs.

RESPONSIBILITIES

• Collaborate with Vice-President marketing, Director Marketing and CRM Manager to determine quantitative and qualitative objectives for email and personalization performance;
• Develop weekly, monthly and annual email communication and personalization plans;
• Establish email content calendar aligned with topical needs, buying cycle, customer segment/ lifecycle and promotional plan;
• Evaluate and measure effectiveness of overall content and email performance by segment including setting key performance indicators;
• Lead and develop an employee to ensure a best-in-class employee experience.

Qualifications

Qualifications

• University degree in Business Administration, Finance, Marketing or related field of study;
• 3 years + of experience in digital marketing and/or project management, content development;
• Experience in retail or digital agency an asset;
• Excellent communication skills both written and spoken. 

Additional Information

What Sets Us Apart:

• Ultimate flexibility: Enjoy a hybrid work environment that ensures the perfect balance between work and personal life.
• Well-being first: Access a comprehensive benefits program designed to take care of you.
• Flexible time off: Paid leave, sick days, and vacation time to recharge and spend quality time with loved ones.
• Exclusive discounts: Enjoy 50% off regular-priced items from Penningtons, Reitmans, and RW&CO.
• Referral rewards: Refer friends and earn a bonus for helping us grow our talented team.
• Growth opportunities: Annual bonuses, career advancement, and tuition reimbursement to help you reach your professional goals.

Total rewards are aligned with your employment status, offering different perks depending on whether you're full-time, part-time, or under contract.

If this inspires you…let’s talk. Send us your resume today! 

By the way, did you know that RCL - Reitmans (Canada) Limited has several hundreds of stores all across Canada and three fashion apparel banners? Get ready to join the Canadian fashion retail icon, with a great success story where you can have a voice and make a real difference. 

There are many ways to wear a career at RCL! #ReadytoRCL 

Reitmans (Canada) Limited is an equal opportunity employer. We are committed to a diverse and inclusive workplace for all. We recognize that our future success depends on the perspectives and contributions of all our employees -- their diverse backgrounds, abilities and experiences make our business stronger. If you are contacted for a job opportunity, please advise us of any accommodations needed to ensure fair and equitable access throughout the recruitment and selection process. All accommodation information provided will be treated as confidential and used only for providing an accessible candidate experience. 

We thank all applicants. Only selected candidates will be contacted.

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#RCLind