Sales Engineer

Strategic Partner | Mechanical Engineering Expert | Customer Advocate

At CoLab, we’re on a mission to transform how engineering teams collaborate, review, and deliver better designs—faster. As a Solutions Engineer, you’ll play a critical role in that mission by helping prospects and customers realize the full value of CoLab. This is more than a demo-giving role—we’re looking for a mechanical engineer with real industry experience who can act as a strategic partner to our customers, guiding them through complex change and unlocking business value.

• Partner with Account Executives to solve challenging customer problems across diverse mechanical design and engineering use cases.
• Prepare and deliver engaging, specific demos that showcase how CoLab addresses customer pain points and delivers unique value.
• Refine, implement, and champion demo best practices to ensure every prospect interaction is meaningful and impactful.
• Work with Sales, Customer Success, Marketing, and Product to improve go-to-market strategy and enhance the customer experience.
• Share customer insights with Product to ensure we’re always building what our customers need.
• Provide coaching and enablement to Account Executives and fellow SEs, driving knowledge transfer and best-in-class execution.
• Support customer onboarding and success transitions by ensuring alignment from first value to long-term adoption.

• Act as a trusted advisor to both prospects and customers—someone who can speak the language of engineers and business leaders alike.
• Collaborate with Sales to develop and execute holistic account strategies aimed at achieving mutual customer and CoLab business goals.
• Map stakeholder influence across multiple levels, from front-line engineers to executives, identifying key champions and decision-makers.
• Bring an executive mindset to long-cycle opportunities, uncovering expansion potential and aligning CoLab’s value to customer strategic initiatives.

• Understand a customer’s current-state workflows, pain points, systems, and aspirations.
• Design and prescribe strategic success plans that bridge the gap between current and future state using CoLab as a core enabler.
• Clearly articulate business value, ROI, and impact to both technical and non-technical stakeholders.

• Brings broad industry exposure—whether in automotive, aerospace, heavy equipment, medical devices, or another complex mechanical space.
• Equally comfortable in front of a whiteboard or a C-level boardroom—able to translate engineering problems into business outcomes.
• Able to work cross-functionally with Sales, Product, Marketing, and CS teams.
• Strong communicator, adept at tailoring technical discussions to different audiences.
• Comfortable juggling multiple strategic and tactical initiatives in parallel.
• Industry Domain expert - you have deep knowledge and experience with knowledge of CAD/PLM tools 
• Ability to comprehend use cases and demonstrate industry domain expertise to establish credibility with customers.
• Ability to break down complex topics into easy to digest information 

• A mechanical engineer by background, with real-world experience in product development, engineering processes, and design.
• One team, one mission - you are a team player with an ownership mindset and no ego.
• Relationship builder - you are able to build trust and strong relationships with customers and internal CoLab stakeholders.
• Broadcaster - you have excellent communication and presentation skills, with a strong ability to convey your message.
• Achiever - you are able to make your own content, deliver demos, and autonomously strive to hit tough timelines 
• Bonus points if you have been a solutions (sales) engineer before.

• Compensation: This is a full-time, permanent position with a competitive compensation package that includes an executive stock options package.
• Benefits: 
• Canada: This role offers an extended health and benefits package that includes unlimited paid vacation and RRSP matching.
• USA: This role offers health and dental insurance (covered at 100% for the employee) and unlimited PTO.
• Remote/Hybrid Work: Our main office location is in St. John’s, NL where we offer hybrid and remote opportunities. This role has the flexibility to work from anywhere within Canada or the USA.