The Social Media Marketer will develop and execute social media strategies, create engaging content, and analyze data to optimize campaigns for lead generation.
This is a remote position.
About SkillHat
SkillHat is a global training institute. We provide expert training, coaching, and community to help professionals launch their dream careers in tech.
Our immersive, hands-on courses teach cutting-edge, high-demand technical and strategic skills, producing resilient careers. Some of our programs include Business Analysis, Scrum, User Experience Design, Product Management, Project Management, and No-Code Software Development.
About the Role
We are looking for a dynamic and creative Social Media Marketer based in the Caribbean regions to join our team at SkillHat. This is a remote role, ideal for someone who thrives on innovation, takes initiative, and is passionate about growing a brand’s online presence from anywhere.
You will be responsible for driving organic lead generation, creating engaging content, and continuously optimising our strategies based on data and feedback.
Key Responsibilities:
- Develop and execute creative social media strategies across LinkedIn, Instagram, and our website.
- Create and manage content that drives engagement and generates at least 400 organic leads per month.
- Design and promote lead magnets (e.g., eBooks, guides) and collaborate with Sales Development Reps (SDRs) to optimise lead follow-up.
- Analyse data and feedback to refine social media campaigns and improve performance.
- Use tools like Zoho CRM and Zoho Social to manage and track interactions; recommend new tools that enhance productivity.
- Collaborate cross-functionally with marketing, content creators, and other departments to ensure cohesive brand messaging and strategy.
Requirements
Proven experience in social media marketing with a track record of driving organic growth.
Strong understanding of LinkedIn and Instagram algorithms and platform best practices.
Ability to create engaging content, including graphics, short videos, and written posts.
Familiarity with CRM and social media management tools, particularly Zoho CRM and Zoho Social (or willingness to learn quickly).
Application Instructions:
To help us get to know you better and see your skills in action, please include the following with your application:
Your updated resume
A link to your portfolio showcasing past social media content (graphics, videos, captions, or campaign breakdowns) that highlights your creativity and results
Candidates based in Caribbean regions are strongly encouraged to apply.
Similar Jobs
Artificial Intelligence • Hardware • Healthtech • Software
The Senior Data Scientist will build models and analyses, design experiments, integrate datasets, and leverage AI for improved workflows and insights in data science.
Top Skills:
DatabricksMlflowPandasPythonPyTorch
Artificial Intelligence • Productivity • Software • Automation
As a Staff Engineer for Revenue, you'll shape technical vision and architecture for billing and pricing systems, ensuring correctness while enhancing cross-team collaboration.
Top Skills:
APIsBilling SystemsPerformance OptimizationSubscription Management
Artificial Intelligence • Big Data • Healthtech • Information Technology • Machine Learning • Software • Analytics
The Senior Software Engineer will design, develop, and operate cloud-based services while maintaining production systems. Responsibilities include coding, CI/CD, and collaborating with cross-functional teams to improve engineering practices and developer productivity.
Top Skills:
.NetAsp.Net CoreAWSAzureC#DockerGCPJavaScriptReactTypescript
What you need to know about the Montreal Tech Scene
With roots dating back to 1642, Montreal is often recognized for its French-inspired architecture and cobblestone streets lined with traditional shops and cafés. But what truly sets the city apart is how it blends its rich tradition with a modern edge, reflected in its evolving skyline and fast-growing tech industry. According to economic promotion agency Montréal International, the city ranks among the top in North America to invest in artificial intelligence, making it le spot idéal for job seekers who want the best of both worlds.
Key Facts About Montreal Tech
- Number of Tech Workers: 255,000+ (2024, Tourisme Montréal)
- Major Tech Employers: SAP, Google, Microsoft, Cisco
- Key Industries: Artificial intelligence, machine learning, cybersecurity, cloud computing, web development
- Funding Landscape: $1.47 billion in venture capital funding in 2024 (BetaKit)
- Notable Investors: CIBC Innovation Banking, BDC Capital, Investissement Québec, Fonds de solidarité FTQ
- Research Centers and Universities: McGill University, Université de Montréal, Concordia University, Mila Quebec, ÉTS Montréal
