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The Senior Lead for Vertical & Performance Solutions will manage strategic growth initiatives, oversee project development, and coordinate with teams to improve StackAdapt's platform and offerings, focusing on client needs and market trends.
StackAdapt is the leading technology company that empowers marketers to reach, engage, and convert audiences with precision. With 465 billion automated optimizations per second, the AI-powered StackAdapt Marketing Platform seamlessly connects brand and performance marketing to drive measurable results across the entire customer journey. The most forward-thinking marketers choose StackAdapt to orchestrate high-impact campaigns across programmatic advertising and marketing channels.
StackAdapt’s Vertical & Performance team focuses on developing and leading strategic growth initiatives within key verticals across our suite of programmatic advertising products. The Senior Lead, Vertical & Performance Solutions will work on projects and partnerships that will improve the competitiveness of the platform, execute and deliver these suites of solutions to our clients, and influence new products and features. This role will allow you to work with multiple leaders across teams, such as Product, Engineering, Sales, Analytics, and Operations in shaping the future of AdTech & MarTech.
What You'll Be Doing:- Lead incubation of 0->1 initiatives and program manage solution development and roadmap to drive user and revenue growth
- Research and analyze competitive and industry landscape, market trends, and key clients’ strategic data integrations, technology, and business processes to identify revenue growth, retention, and collaboration opportunities through ‘business problem discovery’ process
- Develop and manage a go-to-market strategy, manage new solutions through the commercialization funnel, and coordinate with go-to-market teams on launch activities
- Serve as a SME to our clients and internal stakeholders, and be able to effectively translate business and technical needs and challenges
- Translate roadmap elements into executable Tier 1 projects addressing identified gaps, working across Platform, Product, Partnerships, Engineering, Data Science, and Operations
- Communicate StackAdapt’s vision to senior decision-makers and influence their business and tech strategies
- Articulate business challenges and corresponding solutions to the ELT and achieve alignment on project design, prioritization, and resourcing
- Act as Engagement Lead to ensure project success by building, maintaining, and executing engagement plans and managing dependencies
- Establish a ‘Day 2’ framework for monitoring adoption, gathering and validating user feedback, and integrating new feature improvements
- Build, maintain, and grow relationships with ecosystem partners to enhance StackAdapt solutions across targeting, measurement, and other areas of innovation
- Represent StackAdapt's vision at industry events and meet with ecosystem partners to advance strategic and commercial relationships.
What You'll Bring to the Table
- 8+ years of experience in: consulting, strategy & operations, product management, partnerships & alliances, and/or program management
- A proven track record of successfully managing strategic and operationally complex projects with cross-functional teams
- Impeccable business judgment, along with an inclination to formulate hypotheses, design tests, and use problem-solving techniques to evaluate solutions
- Proficiency with data analysis tools
- Strong verbal and written communication skills, comfortable presenting to senior stakeholders and external audiences
The compensation range listed for this role reflects the expected base salary for candidates located in Ontario, Canada. It is informed by market data and the approved budget for this position. StackAdapt maintains different compensation ranges for roles across other countries and regions, and final offers will be aligned to the candidate’s current location.
This range represents base salary only. Depending on the role, candidates may also be eligible for additional compensation such as annual bonuses, commissions, equity awards, and a comprehensive benefits package.
Factors Influencing Final Compensation:
- The final compensation offer will be determined by a variety of factors, which may include, but are not limited to: the candidate's specific experience, technical skills, knowledge, abilities, and relevant education, licensure, and certifications.
- Other business factors, such as organizational needs and budget alignment, may also be considered in the final offer.
Ontario Salary Band
$114,400—$135,850 CAD
StackAdapter's Enjoy:
- Highly competitive salary
- Retirement/ 401K/ Pension Savings globally
- Competitive Paid time off packages including birthday's off!
- Access to a comprehensive mental health care program
- Health benefits from day one of employment
- Work from home reimbursements
- Optional global WeWork membership for those who want a change from their home office and hubs in London and Toronto
- Robust training and onboarding program
- Coverage and support of personal development initiatives (conferences, courses, books etc)
- Access to StackAdapt programmatic courses and certifications to support continuous learning
- An awesome parental leave program
- A friendly, welcoming, and supportive culture
- Our social and team events!
StackAdapt is a diverse and inclusive team of collaborative, hardworking individuals trying to make a dent in the universe. No matter who you are, where you are from, who you love, follow in faith, disability (or superpower) status, ethnicity, or the gender you identify with (if you’re comfortable, let us know your pronouns), you are welcome at StackAdapt. If you have any requests or requirements to support you throughout any part of the interview process, please let our Talent team know.
We use artificial intelligence (AI) to streamline the resume reviews of candidates and assess their fit based on the criteria outlined in the job posting. We do not use AI to make any final hiring or interview decisions.
About StackAdapt
We've been recognized for our diverse and supportive workplace, high performing campaigns, award-winning customer service, and innovation. We've been awarded:
Ad Age Best Places to Work 2024
G2 Top Software and Top Marketing and Advertising Product for 2024
Campaign’s Best Places to Work 2023 for the UK
2024 Best Workplaces for Women and in Canada by Great Place to Work®
#1 DSP on G2 and leader in a number of categories including Cross-Channel Advertising
To learn more about our privacy practices, please see our Privacy Policy.
#LI-REMOTE
Top Skills
Data Analysis Tools
Programmatic Advertising
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