Relationship Marketing Specialist (French Services) (Telework/Hybrid)

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Work at CBC/Radio-Canada

At CBC/Radio-Canada, we create content that informs, entertains and connects Canadians on multiple platforms. Our successes and accomplishments are driven by embodying and upholding values, which include creativity, integrity, inclusiveness and relevance. 
 
Do you think you have the ability and drive to keep up with this exciting, ever-changing industry? Whether it be in front of the camera, on air, online or behind the scenes, you would be joining a team that thrives on making connections and telling stories that are important to Canadians.

Unposting Date:

This is a 12-month full time contract position.

Write copy and produce content, co-ordinate the execution of relationship marketing campaigns and manage digital communications in accordance with corporate standards and policies.

Functions:

• Monitor current events, trends and industry developments relevant to the department.
• Collaborate on developing relevant, high-impact relationship marketing strategies that meet business goals in line with established priorities and guidelines (asset). 
• Participate in meetings with cross-functional partners to brainstorm ideas, propose concepts and share perspectives.
• Research, gather, curate and verify information from various sources.
• Create newsletters and push notifications using Adestra and Airship (asset). 
• Select visual assets. Source, license or commission images.
• Write engaging, informative and promotional copy for editorial calendars, tailoring the style to each specific platform.
• Curate, select and integrate hyperlinks into digital content.
• Proofread and edit your own copy and assist colleagues with theirs as needed.
• Collaborate in organizing interactive activities (moderating forums, live chat, discussion boards, etc.) and participate in them.
• Monitor the progress of ongoing projects as required.
• Respond to audience inquiries and forward program-related questions to the appropriate team members.
• Carry out all other related tasks as needed.

This is a hybrid position with a mix of in-office and remote work. Work arrangements will be discussed with hiring managers per departmental guidelines.

Job Requirements:

Qualifications:

• Bachelor’s degree or equivalent.
• Two (2) years’ relevant experience.

Skills:

• Customer relationship management (CRM) experience is an asset.
• Familiarity with email marketing platforms is an asset.
• Passion for media and current events, paired with a broad general knowledge base.
• Meticulous attention to detail and strong analytical skills.
• Excellent organizational and co-ordination skills.
• Ability to work independently, adapt quickly and demonstrate resourcefulness.
• Creativity.
• Ability to manage multiple projects simultaneously while meeting tight deadlines.
• Excellent command of spoken and written French.

Shortlisted candidates will be tested as follows:

• Interview.

Candidates may be subject to skills and knowledge testing.
 

We thank all applicants for their interest, but only candidates selected for an interview will be contacted.

As part of our recruitment process, candidates who advance to the next

step will be asked to complete a background check. This includes:  

• A mandatory Criminal record check. 

• Other background checks may be conducted based on the operational requirements of the position.

CBC/Radio-Canada is committed to being a leader in reflecting our country’s diversity. That’s because we can only create and tell the stories that connect Canadians, by having a workforce that mirrors the ever-changing makeup of our country. That’s why we, as an employer, value equal opportunity and nurture an inclusive workplace where our individual differences are not only recognized and valued, but also extend to and pervade all the services we provide as Canada’s public broadcaster. For more information, visit the Diversity and Inclusion section of our website. If you have accommodation needs at this stage of the recruitment process, please inform us as soon as possible by sending an e-mail to [email protected].
 
You are invited to consult and familiarize yourself with our Code of Conduct, which can be found on our corporate website. All employees must adhere to the Code as a condition of employment. We also invite you to take a look at our policy on conflicts of interest. In the event that you become an employee, it will be important to inform us, as quickly as possible, of any situation that, because of your hiring, constitutes or could appear to constitute a conflict of interest.

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