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Grammarly

Lifecycle Marketing Specialist, Enterprise

Posted 6 Hours Ago
Easy Apply
Remote or Hybrid
4 Locations
Junior
Easy Apply
Remote or Hybrid
4 Locations
Junior
The Lifecycle Marketing Specialist will optimize email and in-app campaigns, analyze performance data, and coordinate cross-functional projects to enhance user engagement in the B2B space.
The summary above was generated by AI

Grammarly offers a dynamic hybrid working model for this role. This flexible approach gives team members the best of both worlds: plenty of focus time along with in-person collaboration that helps foster trust, innovation, and a strong team culture.

About Grammarly

Grammarly is the world’s leading AI writing assistance company, trusted by over 30 million people and 70,000 teams. From instantly creating a first draft to perfecting every message, Grammarly helps people at 96% of the Fortune 500 and teams at companies like Atlassian, Databricks, and Zoom get their point across—and get results—with best-in-class security practices that keep data private and protected. Founded in 2009, Grammarly is No. 7 on the Forbes Cloud 100, one of TIME’s 100 Most Influential Companies, one of Fast Company’s Most Innovative Companies in AI, and one of Inc.’s Best Workplaces.

The Opportunity

To achieve our ambitious goals, we’re looking for a Lifecycle Marketing Specialist to join our lifecycle team and focus on marketing for our millions of users in the enterprise consideration funnel and at existing enterprise accounts that use Grammarly. This team member will play a significant role in growing the business by optimizing campaigns to drive new leads, prompting the use of the Grammarly product, supporting the setup of enterprise features, synthesizing performance data, prioritizing process improvement, and program optimization. email and in-product marketing programs supporting Grammarly’s Lifecycle Marketing strategies. 

In a brand new role within our growing lifecycle team, you will play a key part in growing our sales-enabled business lines by executing on initiatives focused on growing user engagement within the B2B business and deepening our relationships across the organization.

Grammarly’s go-to-market teams are shaping the future of workplace communication. As a member of our team, you will be crucial in expanding the use of our innovative, trustworthy AI writing tools. We strive to ensure that every organization can communicate effectively and efficiently. If you are passionate about transforming the way professionals connect and collaborate, we would love to hear from you.

On any given day in this role, you will:

  • Own the day-to-day execution of email and in-app campaigns within our Iterable platform, including building, scheduling, and testing customer journeys and campaigns.
  • Coordinate cross-functional projects and campaigns between marketing, operations, analytics, and revenue teams. This includes project planning, proactive communication, expectation setting, training, and documentation.
  • Pull and analyze data and reporting, including campaign-level tracking and sharing hypotheses and insights around top metrics.
  • Use a hypothesis-driven approach to execute on experiment and A/B testing opportunities.
  • Managing systems, efficiencies, troubleshooting, and process tweaks to ensure streamlined campaign and program execution
Qualifications
  • 2+ years of experience with lifecycle marketing (or related functions like Growth or Demand Generation), bonus if in a B2B, product-led, or technology industry
  • Has experience working cross-functionally with both marketing and non-marketing teams to unlock new opportunities for efficiency and productivity at scale.
  • Can analyze and pull meaningful insights from both quantitative and qualitative data
  • Has the ability to weigh a variety of inputs and tasks against strategic goals with strong project management and prioritization skills
  • Understands first principles around email marketing, journey and automation, data analysis, segmentation, targeting, A/B testing, and a nuanced understanding of what converts for certain audiences.
  • Embodies our EAGER values—is ethical, adaptable, gritty, empathetic, and remarkable.
  • Inspired by our MOVE principles: move fast and learn faster; obsess about creating customer value; value impact over activity; and embrace healthy disagreement rooted in trust.
Compensation and Benefits

Grammarly offers all team members competitive pay along with a benefits package encompassing the following and more: 

  • Excellent health care (including a wide range of medical, dental, vision, mental health, and fertility benefits)
  • Disability and life insurance options
  • 401(k) and RRSP matching 
  • Paid parental leave
  • 20 days of paid time off per year, 12 days of paid holidays per year, two floating holidays per year, and unlimited sick days 
  • Generous stipends (including those for caregiving, pet care, wellness, your home office, and more)
  • Annual professional development budget and opportunities

Grammarly takes a market-based approach to compensation, which means base pay may vary depending on your location. Our US locations are categorized into two compensation zones based on proximity to our hub locations.

Base pay may vary considerably depending on job-related knowledge, skills, and experience. The expected salary ranges for this position are outlined below by compensation zone and may be modified in the future

United States:
Zone 1: $98,000  –  $134,000/year (USD)
Zone 2: $88,000  –  $121,000 /year (USD)

For more information about our compensation zones and locations where we currently support employment, please refer to this page. If a location of interest is not listed, please speak with a recruiter for additional information. 

We encourage you to apply

At Grammarly, we value our differences, and we encourage all to apply—especially those whose identities are traditionally underrepresented in tech organizations. We do not discriminate on the basis of race, religion, color, gender expression or identity, sexual orientation, ancestry, national origin, citizenship, age, marital status, veteran status, disability status, political belief, or any other characteristic protected by law. Grammarly is an equal opportunity employer and a participant in the US federal E-Verify program (US). We also abide by the Employment Equity Act (Canada).

#LI-Hybrid

 

Top Skills

Data Analysis
Email Marketing
Iterable

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