Lead and manage strategic growth initiatives for StackAdapt’s programmatic advertising products. Drive user growth, manage projects, and collaborate with cross-functional teams.
StackAdapt is the leading technology company that empowers marketers to reach, engage, and convert audiences with precision. With 465 billion automated optimizations per second, the AI-powered StackAdapt Marketing Platform seamlessly connects brand and performance marketing to drive measurable results across the entire customer journey. The most forward-thinking marketers choose StackAdapt to orchestrate high-impact campaigns across programmatic advertising and marketing channels.
StackAdapt’s Solutions team focuses on developing and leading strategic growth initiatives within key verticals across our suite of programmatic advertising products. The Senior Lead, Solutions will work on projects and partnerships that will improve the competitiveness of the platform, execute and deliver these suites of solutions to our clients, and influence new products and features. This role will allow you to work with multiple leaders across teams, such as Product, Engineering, Sales, Analytics, and Operations in shaping the future of AdTech & MarTech.
What You'll Be Doing:
- Lead incubation of 0->1 initiatives and program manage solution development and roadmap to drive user and revenue growth
- Research and analyze competitive and industry landscape, market trends, and key clients’ strategic data integrations, technology, and business processes to identify revenue growth, retention, and collaboration opportunities through ‘business problem discovery’ process
- Develop and manage a go-to-market strategy, manage new solutions through the commercialization funnel, and coordinate with go-to-market teams on launch activities
- Serve as a SME to our clients and internal stakeholders and be able to effectively translate business and technical needs and challenges
- Translate roadmap elements into executable Tier 1 projects addressing identified gaps, working across Platform, Product, Partnerships, Engineering, Data Science, and Operations
- Communicate StackAdapt’s vision to senior decision-makers and influence their business and tech strategies
- Articulate business challenges and corresponding solutions to the ELT and achieve alignment on project design, prioritization, and resourcing
- Act as Engagement Lead to ensure project success by building, maintaining, and executing engagement plans and managing dependencies
- Establish a ‘Day 2’ framework for monitoring adoption, gathering and validating user feedback, and integrating new feature improvements
- Build, maintain, and grow relationships with ecosystem partners to enhance StackAdapt solutions across targeting, measurement, and other areas of innovation
- Represent StackAdapt's vision at industry events and meet with ecosystem partners to advance strategic and commercial relationships.
What You'll Bring to the Table
- 5+ years of experience in consulting, strategy & operations, product management, partnerships & alliances, and/or program management
- A proven track record of successfully managing strategic and operationally complex projects with cross-functional teams
- Impeccable business judgment, along with an inclination to formulate hypotheses, design tests, and use problem-solving techniques to evaluate solutions
- Proficiency with data analysis tools
- Strong verbal and written communication skills, comfortable presenting to senior stakeholders and external audiences
StackAdapter's Enjoy:
- Highly competitive salary + commission structure
- RRSP/401K matching
- 3 weeks vacation + 3 personal care days + 1 Culture & Belief day + birthdays off
- Access to a comprehensive mental health care platform
- Health benefits from day one of employment
- Work from home reimbursements
- Optional global WeWork membership for those who want a change from their home office
- Robust training and onboarding program
- Coverage and support of personal development initiatives (conferences, courses, etc)
- Access to StackAdapt programmatic courses and certifications to support continuous learning
- An awesome parental leave policy
- A friendly, welcoming, and supportive culture
- Our social and team events!
StackAdapt is a diverse and inclusive team of collaborative, hardworking individuals trying to make a dent in the universe. No matter who you are, where you are from, who you love, follow in faith, disability (or superpower) status, ethnicity, or the gender you identify with (if you’re comfortable, let us know your pronouns), you are welcome at StackAdapt. If you have any requests or requirements to support you throughout any part of the interview process, please let our Talent team know.
About StackAdapt
We've been recognized for our diverse and supportive workplace, high performing campaigns, award-winning customer service, and innovation. We've been awarded:
Ad Age Best Places to Work 2024
G2 Top Software and Top Marketing and Advertising Product for 2024
Campaign’s Best Places to Work 2023 for the UK
2024 Best Workplaces for Women and in Canada by Great Place to Work®
#1 DSP on G2 and leader in a number of categories including Cross-Channel Advertising
#LI-Remote
Top Skills
Data Analysis Tools
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