EN - Growth Hacking Marketing Expert

Growth Hacking Marketing Expert

About Us

AlleyCorp Nord is a boutique consultancy building at the intersection of AI and healthcare. We solve challenging human problems by applying cutting-edge technology and domain understanding.

About the role

We are seeking a results-driven Growth Hacking Marketing Expert to take full ownership of our digital marketing initiatives across our company websites and LinkedIn business presence. This role is perfect for a self-directed marketing professional who thrives on leveraging cutting-edge no-code/low-code tools and AI solutions to drive measurable growth for our service-based business.

Please note this posting is for a short term part time contract opportunity.

Digital Marketing Ownership

• Plan, implement, and optimize comprehensive marketing campaigns across company websites and LinkedIn business platforms
• Integrate engaging content into our WordPress.com site and optimize for SEO and LLMO
• Develop and execute strategic social media campaigns focused on professional networking, B2B engagement, and original organic content
• Monitor and manage all digital touch points to ensure consistent brand messaging and optimal performance

Analytics & Performance Optimization

• Analyze website traffic sources, user behaviour, and campaign performance using Google Analytics and LinkedIn statistics
• Transform data into compelling insights and actionable recommendations for executive stakeholders
• Create presentations that clearly communicate marketing and growth opportunities
• Continuously optimize campaigns based on performance data and market trends

Technology Integration & Innovation

• Leverage no-code, low-code, and AI tools to generate images that align with our content and streamline your processes
• Stay current with emerging marketing technologies and trends
• Automate repetitive marketing tasks to improve efficiency
• Evaluate and integrate new tools that support scalable growth strategies

Strategic Planning & Execution

• Proactively identify growth opportunities and develop forward-thinking marketing strategies that emphasize organic content and thought leadership
• Demonstrate solid project management skills in managing multiple campaigns and communicating with internal stakeholders 
• Work independently with minimal supervision while maintaining high standards of quality and accountability
  
• Exercise sound judgment in prioritizing tasks and strategic planning

The ideal profile would have

• 5+ years of experience in digital marketing, growth hacking, or related roles
• Proven track record with marketing strategies for service-based business 
• Strong proficiency in Google Analytics, LinkedIn analytics, and social media management (LinkedIn)
• Experience with SEO, LLMO, content marketing, and lead generation strategies
• Experience with WordPress.com content management and integration
• Keen interest in using no-code/low-code marketing tools and AI applications
• Excellent project management skills with ability to handle multiple priorities independently
• Strong analytical and critical thinking abilities
• Strong presentation and communication skills, comfortable presenting to executives
• Self-motivated with strong initiative and a proactive approach to problem-solving

About You

• Strategic Thinking: Ability to think several steps ahead and anticipate market changes
• Creative Problem-Solving: Innovative approach to overcoming marketing challenges
• Data-Driven Decision Making: Comfortable with analytics and performance metrics
• Independent Work Style: Self-directed with strong time management skills
• Executive Communication: Professional presentation skills for senior stakeholders
• Adaptability: Comfortable working in fast-paced, evolving environments
• Technical Aptitude: Quick to learn and implement new marketing technologies

Bonus

• Experience driving market share growth in software, AI, or healthcare industries
• Background in B2B marketing and professional services
• Familiarity with marketing automation platforms
• Project management experience

What we offer

We are a remote-first company with office space in Montreal. We prefer to hire in Quebec, but we are open to candidates anywhere in the EST±2 time zone in Canada.

AlleyCorp Nord values the diversity of the people it hires and serves. Diversity, for us, means fostering a workplace in which a person's differences are recognized, appreciated, respected and responded to in ways that fully develop and utilize their talents and strengths.