Director of Product Marketing

Job Description:

At Remitly, we believe everyone deserves the freedom to access, move, and manage their money wherever life takes them. Since 2011, we've tirelessly delivered on our promise to customers sending money globally, providing secure, simple, and reliable ways to manage their money, ensuring true peace of mind. Whether it's supporting loved ones back home, growing a business across continents, or pursuing new opportunities abroad, we're not just here to move money— we're here to move our global customers forward.
We're looking for builders, reimaginers, and global thinkers who want to work at the intersection of technology, trust, and transformation. If that's you and you're ready to do the most meaningful work of your career—we invite you to join over 2,800 passionate Remitlians worldwide who are united by our vision to transform lives with trusted financial services that transcend borders.

About the Role:

We are looking for a Director of Product Marketing to lead and build a high performing team of product marketers focused on our anchor cross-border money transfer product, for both consumer and Small & Micro Business (SMB) audiences.

Working closely with Product and Marketing leadership, you will direct the go to market (GTM) vision, strategy, and launch roadmap for our remittances product, in concert with Remitly's other products such as Lending, Membership, and Wallet. Your scope will cover multiple product surfaces, as our distribution model includes our highly-rated mobile app, website, Agentic AI and messaging platforms like WhatsApp, and embedded B2B2C integrations.

Reporting to the Director of Product & Regional Marketing, this role blends strategic go-to-market leadership with ownership of our global promotional offers budget, strategy, and execution. The role is ideal for a Product Marketing leader with a track record leading change for established product brands, as well as success in 0→1 product marketing, given you will focus on both well-established and new audiences, with an evolving set of features and experiences. This role requires 3+ days a week at our Seattle, WA headquarters.

You Will:

Go-to-Market Strategy and Planning

• Define how Remitly positions and grows our remittances product across audiences, surfaces and promotions—ensuring it is differentiated, adopted, and trusted worldwide.
• Define and oversee strategic marketing test-and-learn agendas, collaborating cross-functionally to inform the product roadmap.
• Orchestrate high-impact launches and initiatives from idea to execution, defining the audience, positioning and messaging, and executing in collaboration with cross-functional partners.
• Build integrated marketing campaigns that break through and foster enduring trust in Remitly among both consumer and SMB audiences.

Global Customer Promotions Program

• Manage our promotional offers strategy, budget, and execution
• Lead cross-functional collaboration across Product, Business Management, Finance, Accounting, Legal, Growth, Creative, and Analytics to design and test promotional offers

Leadership & Influence

• Lead and inspire a high-performing team of product marketers, fostering a culture of customer centricity, innovation, business acumen, and accountability.
• Build GTM frameworks and playbooks that enable a lean PMM team to scale impact across dozens of product areas.
• Act as a thought leader within Marketing, inspiring the organization to innovate and embrace new ways of communicating about our product.
• Partner deeply with Remitly's Product organization to set product priorities and shape the consumer narrative about our product experience.

Altitude & Depth

• Balance long-term vision-setting with hands-on execution for select launches or messaging challenges, modeling how directors at Remitly operate across altitude levels.
• Represent Marketing in Product leadership forums, surfacing insights and performance outcomes that shape company priorities.

You Have:

• 10+ years of experience as a strategic Product Marketing leader, with a focus on consumer technology brands, and at least 5 years experience in financial services.
• 5+ years of experience leading a team of product marketers in a fast-paced, technical envrionment.
• Managed a multi-million-dollar annual budget, with accountability for efficiency and impact, ideally for promotions, rewards, or incentives.
• Proven success directing go-to-market strategy for new product and feature launches for a complex and evolving product roadmap.
• Proven success leading high-visibility cross-functional initiatives and shaping product and marketing strategy through collaboration and influence.
• An obsession with uncovering customer insights, across diverse global audiences, and using these to build winning strategies.

Compensation Details. The starting base salary range for this position is typically $176,000-$220,000. In the U.S., Remitly employees are shareholders in our Company and equity is part of our total compensation plan. Your recruiter can share more information about medical benefits offered, as well as other financial benefits and total compensation components offered with this role.

#LI-Hybrid

Our Benefits:

• Flexible paid time off
• Health, dental, and vision + 401k plan with company matching
• Paid parental, medical, military and family care leave
• Mental Health & Family Forming Benefits
• Employee Stock Purchase Plan (ESPP)
• Continuing education and travel benefits

Our Connected Work Culture: Driving Innovation, Together

At Remitly, we believe that true innovation sparks when we come together. Our Connected Work Culture fosters dynamic in-person collaboration, where ideas ignite and challenging problems find solutions faster. For corporate team members, we have an in-office expectation of at least 50% of the time monthly, typically achieved by coming in three days a week. This creates a consistent, meaningful overlap that supports team norms and business needs. Managers also have the flexibility to set higher expectations based on their team's specific needs. These intentional in-office moments are vital for deepening relationships, fueling creativity, and ensuring your impact is felt where it matters most.

Remitly is an E-Verify Employer

At Remitly, we are dedicated to ensuring that our workplace offers equal employment opportunities to all employees and candidates, in full compliance with applicable laws and regulations.

Remitly is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.