Digital Publishing Manager (Contract)

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Job Posting Description:

This is a hybrid role #LI-Hybrid

Contract: Duration 12 Months

We are seeking an experienced and detail-oriented Digital Publishing Manager to oversee the daily operations of our web publishing team within a high-volume, fast-paced retail environment. In this hybrid role, you'll serve as both a hands-on web content publisher and the immediate supervisor for a team responsible for publishing content across LCBO sites and app.

You will play a critical role in bridging content execution with operational excellence — empowering your team, managing publishing workflows and ensuring content is published with speed, accuracy, and in strategic alignment to LCBO business goals & promo planning calendar. Reporting to the Senior Manager, Digital Content you will be the primary contact for digital publishing within the organization working across a variety of functional stakeholders.

About the Role

Team Supervision

• Supervise and support a team of digital publishers.
• Assign, prioritize and manage publishing tasks to meet deadlines with high quality.
• Train, mentor, and provide guidance to team members on publishing tools, standards, and best practices.
• Act as the first escalation point for publishing issues and troubleshoot blockers.
• Maintain publishing documentation, playbooks, and onboarding guides.

Hands-On Web Publishing

• Publish, update and QA complex or high-visibility content using a content management system (CMS) Adobe Experience Manager and Magento.
• Leverage AEM components, templates, experience/content fragments and DAM assets.
• Ensure web content is properly structured, tagged, and optimized for SEO and is accessible (WCAG compliance).
• Review and edit content for accuracy, formatting, consistency, and brand compliance before going live.
• Coordinate closely with creative studio, content planning & production, IT/development, marketing, Corp Comms and ecommerce teams to align on publishing deliverables.

Workflow Management

• Maintain publishing schedules and prioritize requests based on urgency and impact.
• Monitor queue and team capacity to proactively manage workload and resources.
• Perform QA checks on published content for broken links, formatting issues, missing assets, and compliance.
• Maintain and enforce publishing standards, templates, and documentation.
• Monitor and report on publishing KPIs, including publishing volume, turnaround times, and error rates.\

About You

• 5-10 years of experience in digital publishing or content operations, with at least 5 years in a managerial or team lead role. 

• Strong experience with CMS platforms (e.g., Adobe Experience Manager, Wordpress, Contentful). 

• Familiarity with HTML/CSS basics and digital asset management tools an asset. 

• Knowledge of SEO principles, web publishing + QA best practices and web accessibility (WCAG) standards. 

• Familiarity with workflow/project management tools (e.g., Trello, Jira, Adobe Workfront, SharePoint). 

• Familiarity with web analytics tools (e.g., Google Analytics, Adobe Analytics). 

• Excellent communication, organizational, and project management skills. 

• Detail-oriented with a commitment to quality and deadlines.

• Experience collaborating in a large-scale web environment with multiple stakeholders. 

• Experience in agile or content sprint environments. 

• Basic understanding of UX/UI principles & digital experience best practices.

We offer a comprehensive suite of benefits, including:

• Access to an Employee & Family Assistance Program
• a Defined Benefit Pension
• Discounts on products and services via Workperk.

There is a world of opportunities at the LCBO…

Join an organization where you can be challenged while achieving your true potential. A place where you can make a positive impact supporting Ontario business and communities. Discover a safe, healthy, diverse, inclusive, and accountable workplace where your wellbeing is our top priority. At the LCBO, your contributions are respected and valued.  Be part of our journey as we invest in people and technology to transform an organization. There really is a world of opportunities at the LCBO.

We foster a culture of inclusion and belonging, so everyone feels valued, respected, and heard. The LCBO is an equal opportunity employer and committed to providing employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility of Ontarians with Disabilities Act. If contacted for an interview or employment opportunity, please advise if you require an accommodation.

Please submit your resume via Workday by 11:59pm on the deadline date.  We appreciate your interest and advise that only those selected for an interview will be contacted.

The LCBO collects and uses the personal information you provide under the authority of the Liquor Control Board of Ontario Act, 2019, SO 2019, c 15, Sch 21, Section 3 and in compliance with the Freedom of Information and Protection of Privacy Act for the sole purpose of processing your job application.  When you click “Apply with LinkedIn” you are agreeing to share your information with our service providers engaged by us in connection with recruitment and human resources related activities.

If you wish to submit an application without sharing your information with LinkedIn, please visit the LCBO Careers website.

If you have any questions concerning the LCBO’s collection and use of personal information, please contact the Freedom of Information and Privacy Office.

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The LCBO is an equal opportunity employer and committed to providing employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act.