Content Marketing Manager

Who we are is what we do.

Deel is the all-in-one payroll and HR platform for global teams. Our vision is to unlock global opportunity for every person, team, and business. Built for the way the world works today, Deel combines HRIS, payroll, compliance, benefits, performance, and equipment management into one seamless platform. With AI-powered tools and a fully owned payroll infrastructure, Deel supports every worker type in 150+ countries—helping businesses scale smarter, faster, and more compliantly.

Among the largest globally distributed companies in the world, our team of 7,000 spans more than 100 countries, speaks 74 languages, and brings a connected and dynamic culture that drives continuous learning and innovation for our customers.

Why should you be part of our success story?

As the fastest-growing Software as a Service (SaaS) company in history, Deel is transforming how global talent connects with world-class companies – breaking down borders that have traditionally limited both hiring and career opportunities. We're not just building software; we're creating the infrastructure for the future of work, enabling a more diverse and inclusive global economy. In 2024 alone, we paid $11.2 billion to workers in nearly 100 currencies and provided healthcare and benefits to workers in 109 countries—ensuring people get paid and protected, no matter where they are.

Our momentum is reflected in our achievements and customer satisfaction: CNBC Disruptor 50,  Forbes Cloud 100, Deloitte Fast 500, and repeated recognition on Y Combinator’s top companies list – all while maintaining a 4.83 average rating from 15,000 reviews across G2, Trustpilot, Captera, Apple and Google.

Your experience at Deel will be a career accelerator. At the forefront of the global work revolution, you'll tackle complex challenges that impact millions of people's working lives. With our momentum—backed by a $17.3 billion valuation and $1 B in Annual Recurring Revenue (ARR) in just over five years—you'll drive meaningful impact while building expertise that makes you a sought-after leader in the transformation of global work.

• Conduct keyword, trend, and content gap research in partnership with the Growth team to identify high-impact content opportunities

• Own the content calendar end to end, planning, prioritizing, and maintaining a consistent publishing cadence

• Produce and oversee high-quality cornerstone and enablement content, including blog posts, e-books, guides, infographics, white papers, courses, case studies, and other long-form assets

• Write and optimize landing page and email copy to support integrated content marketing campaigns

• Contribute to the development and execution of content strategies that increase brand awareness, engagement, and conversions, proactively recommending new formats, topics, and distribution approaches

• Collaborate closely with internal and external stakeholders to ensure content aligns with business objectives, product priorities, and cross-functional needs

• Manage external contributors and freelancers, owning content planning, briefing, review cycles, and publication

• Partner with social, paid, communications, lifecycle, and other teams to ensure effective content distribution and amplification

• Create audience-centric content tailored to multiple personas and stages of the buyer’s journey across the product suite, operating independently with minimal guidance

• Track, analyze, and optimize content performance across traffic, engagement, and conversion metrics, using insights to continuously improve results

• Ability to write engaging and compelling content

• Good understanding of SEO and AEO principles, and the ability to make informed content ideas

• Minimum of 3 years in content creation roles within a B2B environment, preferably focusing on product-led content

• Comfortable writing about payroll, compliance, legal, HR, or similar topics

• Ability to thrive in a fast-paced environment, collaborating with multiple stakeholders across the department

• Demonstrated success (through metrics) in creating engaging, quality content that drives conversions and contributes to pipeline growth

• Experience working in HR or Fintech companies is a plus

• Previous experience in coordinating content creation through external contributors

• Successful experience working in a remote and distributed team

• Native or near-native English speaker

• Additional languages are a plus

Total Rewards

Our workforce deserves fair and competitive pay that meets them where they are. With scalable benefits, rewards, and perks, our total rewards programs reflect our commitment to inclusivity and access for all. 

Some things you’ll enjoy

• Stock grant opportunities dependent on your role, employment status and location

• Additional perks and benefits based on your employment status and country

• The flexibility of remote work, including optional WeWork access

At Deel, we’re an equal-opportunity employer that values diversity and positively encourage applications from suitably qualified and eligible candidates regardless of  race, religion, sex, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, pregnancy or maternity or other applicable legally protected characteristics.

Unless otherwise agreed, we will communicate with job applicants using Deel-specific emails, which include @deel.com and other acquired company emails like @payspace.com and @paygroup.com. You can view the most up-to-date job listings at Deel by visiting our careers page.
Deel is an equal-opportunity employer and is committed to cultivating a diverse and inclusive workplace that reflects different abilities, backgrounds, beliefs, experiences, identities and perspectives.
Deel will provide accommodations on request throughout the recruitment, selection and assessment process for applicants with disabilities. If you require accommodations, please inform our Talent Acquisition Team via this link and a team member will be in touch to ensure your equal participation. If you have difficulty accessing the form, please email at [email protected].

We use Covey as part of our hiring and/or promotional processes. As part of the evaluation process, we provide Covey with job requirements and candidate-submitted applications. Certain features of the platform may qualify it as an Automated Employment Decision Tool (AEDT) under applicable regulations. For positions in New York City, our use of Covey complies with NYC Local Law 144.

We began using Covey Scout for Inbound on March 30, 2025.

For more information about our data protection practices, please visit our Privacy Policy. You can review the independent bias audit report covering our use of Covey here: https://getcovey.com/nyc-local-law-144