Bilingual Campaign Specialist

You are as unique as your background, experience and point of view. Here, you’ll be encouraged, empowered and challenged to be your best self. You'll work with dynamic colleagues - experts in their fields - who are eager to share their knowledge with you. Your leaders will inspire and help you reach your potential and soar to new heights. Every day, you'll have new and exciting opportunities to make life brighter for our Clients - who are at the heart of everything we do. Discover how you can make a difference in the lives of individuals, families and communities around the world.

Job Description:

We’re looking for an energetic and talented fully bilingual communicator who can tell good stories. Ideally you have some experience with creative design and know how to problem-solve in a fast-paced production environment. You would be joining the Sponsor-Specific Client Engagement team (there’s 10 of us). Our team creates meaningful, personalized Group Retirement Services (GRS) communications designed to educate and engage our Sun Life Clients.

More about what Campaign Specialists do

• Write clear, engaging plain language marketing copy, for digital, mobile and print
• Make light edits to templates in Word and InDesign to create a personalized communication for specific plan sponsors
• Execute complex B2C-style communication campaigns, end-to-end (from content creation to deployment, largely by email)
• Create digital and print tactics to achieve campaign objectives. Examples: a booklet informing of an update to investment lineup, a flyer promoting financial literacy or an email encouraging increasing contributions every pay
• Use Wrike (a project management tool that combines a creative brief and workback schedule) to execute your project on time, interact with stakeholders and keep track of progress
• Collaborate with internal teams (such as Client Relationship Executives, Member Education Consultants,  Implementation Project Managers, Legal, Compliance, Brand and Linguistic Services) and external plan sponsors/consultants
• Work with Graphic Designers and Member Experience Consultants to brainstorm  and develop innovative design concepts that reflect the desired strategy and Sun Life’s brand personality

What makes you the ideal candidate?

• You have experience writing consumer-level marketing communications
• You’re a plain language advocate
• You’re comfortable managing multiple projects simultaneously, using your proven project management skills to maintain scope, timelines and budget
• You’re comfortable targeting distinct audiences within each project, writing specific messaging for each and recommending the best channel
• You’re creative and would enjoy collaborating with designers, translators, external agencies and print/production companies
• You’re comfortable in a consultative environment and open to working with multiple stakeholders across the organization, at all levels
• You have experience influencing partners, setting expectations, and enforcing guidelines/business boundaries while maintaining relationships
• s this position is posted in several locations, we specify that bilingualism (French, English, both oral and written) is required for Quebec only for the frequent interactions with English and French-speaking colleagues or internal partners across Canada or worldwide.

What else are we looking for?

• A post-secondary education in Journalism, Marketing Communications or English
• Experience in progressive copywriting and editing
• You come with a diverse perspective and background
• Proficiency in Microsoft Office, Wrike, Microsoft Sharepoint and Adobe Acrobat Pro
• (Bonus points) Experience in InDesign
• (Bonus points) Experience in Behavioural Economics
• (Bonus points) Experience in financial services (group benefits or savings preferred)

What's in it for you?

This role has flexible work hours and office locations. We’re a special group, looking to build a lasting relationship with you: it’s normal for Campaign Specialists to spend 4-5 years in their role. Plus, as a company, Sun Life takes concrete action to promote diversity, equity and inclusion, so that everyone feels comfortable being themselves at work.

Notes:

We’ll ask you to complete a writing assignment, and you’ll have the opportunity to meet current team members during the interview process.

The Base Pay range is for the primary location for which the job is posted.  It may vary depending on the work location of the successful candidate or other factors.  In addition to Base Pay, eligible Sun Life employees participate in various incentive plans, payment under which is discretionary and subject to individual and company performance.  Certain sales focused roles have sales incentive plans based on individual or group sales results. 

Diversity and inclusion have always been at the core of our values at Sun Life. A diverse workforce with wide perspectives and creative ideas benefits our clients, the communities where we operate and all of us as colleagues. We welcome applications from qualified individuals from all backgrounds.

Persons with disabilities who need accommodation in the application process or those needing job postings in an alternative format may e-mail a request to [email protected].

At Sun Life we strive to create a flexible work environment where our employees are empowered to do their best work. Several flexible work options are available and can be discussed throughout the selection process depending on the role requirements and individual needs.

We thank all applicants for showing an interest in this position. Only those selected for an interview will be contacted.

Salary Range:

56,000/56 000 - 93,000/93 000

Job Category:

Communications

Posting End Date:

20/02/2025